I figured I should start a small development project on the side, just for fun and learning. It resulted in Spotiseek – a tool for finding new music for Spotify.
The concept is pretty straightforward – enter the name of an artist you like, and get a playlist ready to be used in Spotify!
You should check it out if you like Spotify and want to find some new music. I’d love to get some feedback and suggestions as well!
For a while, there’s been a possibility to separate your users in various segments in Google Analytics, by setting a (single) variable in the Analytics cookie, for example:
pageTracker._setVar("member-premium-true");
Earlier this year, Google introduced the neat possibility to use multiple custom variables, allowing more customization and flexibility. You are allowed to use five slots (1-5) and set a name, value and scope to your variable.
The old setVar method has been deprecated and replaced by the new setCustomVar:
pageTracker._setCustomVar( 1, // This custom var is set to slot #1 "Member Type", // The name of the custom variable "Premium", // The value of the custom variable 1 // Sets the scope to visitor-level ); pageTracker._trackPageview();
This isn’t really news, but it wasn’t obvious what had happened by just looking at the Google Analytics API docs, so I thought I’d mention it here just to “spread the word”.
<script type="text/javascript"> pageTracker._setVar('member-premium-true'); </script>